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DTC
Would allowing pharmaceutical companies to include fewer risks in television and print ads be good for consumers? Members of the MedShadow team weigh in. The FDA is reviewing the possibility of reducing the number of potential risks and side effects that pharmaceutical companies are required to place inside television and…
Between 1999 and 2014, antidepressant use by Americans increased by 65%. By 2014, 1 in 8 Americans (12.7%) 12 and over reported using an antidepressant recently. In 1999, only 7.7% did, according to a new report published by the Centers for Disease Control and Prevention’s (CDC) National Center for Health…
Are consumers inundated with risks and side effects in drug ads to the point they don’t pay attention to that important information? It seems that you can’t open a popular magazine these days without coming across at least one drug ad. Direct-to-consumer (DTC) print ads are a key method the…
Websites from pharmaceutical companies that promote cancer drugs are much more likely to provide data that backs up claims about the medications’ benefit while providing scant details about the risks associated with them. The FDA’s Office of Prescription Drug Promotion, along with RTI International, examined 65 websites –- 57 from…
